Sweet Rowan - Photographing what I love, for my People | Spring Hill Family PhotographerI recently watched a live stream of a portion of a Clickin Moms photography conference. The video was talking about growing your photography business, and the speaker, Sandra Coan, was making the point that to grow your business, you needed to first identify what you really love to shoot…what you are uniquely good at and really inspires you. And then you need to identify your people…your ideal clients who you should be focused on attracting.
The first part is really easy for me if I’m being honest. It wasn’t always so obvious but it’s become that way to me slowly over the past two years.
Seniors can be fun sometimes. Newborn are so sweet and beautiful. Events are fun, and can be a nice change of pace. (I don’t do Weddings). Birth sessions are truly an honor to be a part of and definitely some of the most beautiful moments of my life.
But what what really inspires me and what I feel really uniquely good at…that would be family sessions. More specifically, family sessions with younger children.
And my people…I’m still working on how to define that with words, but when I find my people, I know it. Elizabeth is my people. When Elizabeth contacted me about a portrait session, she was concerned that her sweet girl would not participate in the session, because like many two year olds, she was extremely camera shy. We discussed her concerns, and that helped me in thinking about the way I wanted to approach her session. I also made sure that we started the session a little earlier than I normally would so that we would have plenty of time before dark.
As expected, sweet Rowan was apprehensive when we first met. But we took it slow and gave her plenty of time to warm up, and by the end, she and I were good friends. We had SOOOO much fun! What an adorable, sweet baby girl. Gah. So much cuteness. I just loved her.
And after the session, Elizabeth sent me an email just saying how happy she had been with the session and how relaxed it had been. I cannot put into words how much that means to me. I guess to me, I know I’ve found my clients when I feel like I have given them something that they were not sure they could get. And when they understand that we are there to create an experience, and not just a posed photograph. I hope I was able to capture beautiful Rowan in these photographs in a way that her parents will cherish always.
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